So after my last week post on Jollof rice, I had a few people tell me (including my cuz who is a male lol) that it is because I have not tasted very well made/their own jollof. Looool. Jollof is OK ooo but for me, not worth the buzz. That said, I am accepting offers for jollof tasting. Sorry JOLLOF!!!
Speaking of food, I had plantain amala and ofe nsala for the first time on Thursday.
It was amazeballs my goodness!!! Visited with the absolutely gorgeous mama Olaedo yesterday and she even gave me takeaway which I have put UNDER the freezer away from prying eyes.
And she shared the recipe with me. Will be trying it sometime before my birthday lol.
Speaking of visits, I just LOVE getting to meet older yummy wives and mamas who are also believers without the title of pastor or pastor’s wives. Women like you and I just living for God. Amazing!!! I just shut up and listened to her share wisdom upon wisdom especially as regards parenting with me. She was also one of my real life faith boosters during pregnancy.
She has 3 absolutely FAB kids
and her daughter Nwando??? Hahaha. Let’s just say freedom of speech is amazing hehehe. She is sooooo super smart.
Another person I love visiting/hanging out with is Ebele ‘Water Walker’ gosh!!! That woman is a blessing!!! Featured her here. Another I am yet to meet physically is Ify who I featured here on my blog. Amazing mama. Btw Ify and Olaedo I think you guys would make amazing friends. You have a lot of family values in common. I pray I find a natural way to hook you both up.
Speaking of hooking up, I hooked up with uber taxi for the first time Thursday. Using Olaedo’s referral, I registered and my first ride was free. Called for a taxi and in like 10mins he was there to pick me up, AC cab, respectful careful driver and all. Did I mention it was free? I dunno if I was lucky on that day or that’s how they are normally but I certainly endorse Uber and will be using them often especially if fares are ok. I recall all the noise that some popular persons made on twitter then about Uber taxi. Didn’t interest me one bit but one referral from a friend and I got interested.
Which brings me to my bant for today… Btw hope you had an amazing week because I sure did. I decided this week to push aside a coupla things that had some ‘skoinskoin’ in my business and just do a few nice things for myself and I am glad I did. Sometimes, we mamas and wives need to ditch the ‘martyrdom’ and just self-indulge. Who no like better thing? Certainly not E’.
Ok so today, I wanted to share what I had been thinking about for a while. Do all these big (or even small) celeb endorsements make you enter market begin buy wetin dem advertise? For example, I love Don Jazzy and then I saw his Loya milk ad and was like ‘hmmm. Biko I like my REAL milk’ lol.
Apparently, Loya is a sponsor of the AfMag series Hotel Majestic
and I also love HM so one day I decided to buy LOYA. It was OK but I didn’t buy it again. I just went back to my regular REAL milk.
All these left right and centre endorsements of Telcos e.g. Genevieve for Etisalat, 2face and co for Airtel, Chidinma and co for MTN and RMD and co for GLO. Not one person has made me port to any network. I use MTN but I have always used them. Used Airtel for data at some point and it worked so well but moved to Spectranet WIFI. Now I am considering Glo because their android bundle is cheapest and I hear it works. So no celebrity is influencing me. In fact, I have always loved Glo ambassadors and ads but always hated their network even though I have a family member who works with them. Never considered Etisalat because they are so expensive (sorry my darling who works with Etisalat lol. She knows herself) so except Joyce Meyer and Joel Osteen endorse them, I won’t bother if their costs are still high tho.
Recently, Omotola and her daughter became Knorr brand ambassadors.
Now I already use Knorr but if I didn’t, guess who would be porting to Knorr? But frankly tz not just because of them but because I prefer Knorr to any other seasoning cube.
I also use Onga which has Kate as a brand Ambassador maybe because of her but also because it is an amazing brand too.
I love Tiwa Savage’s Konga app. It is sooooo classy and she is soooo beautifully preggos there. I especially love as the ad begins with showing us her pregnant self first before zooming into her face. I love Tiwa, I love the ad BUT I won’t be shopping on Konga today or tomorrow neither will I be downloading the app lol.
Amstel Malta is a brand I absolutely prefer over and above the other malt brands in the market but I also love Genny and Mikel who are their ambassadors. Rita Dominic is an amazing person and I love her but won’t be opening the Keystone Pink account on account of her recent endorsements. My GTBank and Zenith accounts are just perfect for me.
The past election period, I was just shaking my head at all these celebs endorsing politicians in laughter. I had my candidates. Nobody’s endorsement was gonna make me change my mind and I think that’s same for quite a number of us.Etcetera had a line on this article here . That said, I loved the All-star I BELIEVE ad for Ambode.
Even though he was my candidate from the beginning but maybe, just maybe I may have ported IF he wasn’t.
Another thing is that these people who endorse I know they hardly use those products. At least most of them don’t. And don’t even know much about it. Plus I think part of endorsements should be interacting with fans on social media sites. Don Jazzy does an amazing job of his endorsements (maybe I will go back to Loya) but most don’t. Especially when promoting a new brand. Kate Henshaw did an amazing job with Onga too when it was introduced in the market and I am not surprised she is still with the brand. I recall this celeb who is currently supposed to be promoting a particular new brand of something we use in the kitchen (don’t wanna mention the name). I asked her something on Twitter because I was considering porting to the brand and mind you, it was a very simple question she ought to have known as an ambassador and her reply was not only offbeat but also curt. As if to say, please don’t disturb me lol. Two strikes, I struck the product off my kitchen list. The brand it was even trying to upstage is soooooo strong in the market. Don Jazzy should just be an ambassador for every new product that really wants to break into the market. He knows how to use Social media and is soooo humble.
But guess why I am going to be using Samsung phones till Jesus comes? Because they are Chelsea Football club official sponsors. Well their 10-year contract expired with the season but the more I saw SAMSUNG on our Jerseys, the more I loved them. Plus the Samsung brand is STRONG. Now Yokohama is the official sponsor going forward. I would be happy to patronize Yokohama products available in Nigeria too.
and that is an airline I would be happy to consider if they are flying my direction
and I become as rich as Messi and The Drog hehehe
But frankly tho, I think the only reason a celeb which I love would make me consider using a product/service they are ambassadors of is if there are equal options available, then I would purchase that celeb brand. But when I know that the options in the market better pass that brand, it would be hard to get me to follow a brand ooo.
So share with me, have these brand ambassadors succeeded in influencing your market options in a way commensurate with the millions they are paid? It must be working on plenty people considering that these endorsements keep soaring higher and higher